“Ignite Zeheng’s Journey with the Spark of Jinggangshan” – Zeheng 2026 Mid Year Jinggangshan Meeting & Team Building Concludes Successfully
From August 7 to 9, 2026, Zeheng’s leadership and sales team gathered in Jinggangshan – a national patriotic education base. This soul stirring “red journey” combined strategic review and team building, gathering momentum for the second half of the year.
Meeting at Jinggangshan: Drawing Strength from History
Over 90 years ago, a group of young revolutionaries lit a spark amid overwhelming odds. Today, the Zeheng team walked the same path, transforming the revolutionary spirit into the driving force for our market journey.
On the first day, Mr. Chen and Mr. Lin opened the mid year meeting. Mr. Chen noted: On Zeheng‘s path to domestic substitution, we face external competition and internal transformation pains – but we neither fear nor retreat. Every Zeheng employee must have confidence in the company. Standing on Jinggangshan today is not about dwelling on hardship, but about seeing the way forward – we must eliminate internal friction, unite as one, and build a brighter future.
Department heads reviewed the company’s first half performance across sales, production, R&D, and after sales – facing challenges head on, acknowledging weaknesses, and addressing intensified market competition and production coordination issues. With data, cases, and honest self reflection, inspired by the Jinggangshan spirit, we gathered strength for the leap ahead.
Hard Work: Meeting Challenges with Action
Over two decades, Zeheng has grown from a start up into a national “Little Giant” enterprise – thanks to the unity and perseverance of every Zeheng employee.
On the second day, the team climbed to the Torch Square, lighting the flame of revolution in their hearts. At Chairman Mao’s former residence, they stepped into the modest yellow earth house – where oil lamps, beds, and desks, though worn, still tell the story of “seeking truth from facts and daring to blaze new trails.” At the Jinggangshan Revolution Museum, they paused before precious relics and historical images, deeply absorbing the spirit of Jinggangshan.
In these moments, the Zeheng team underwent a profound spiritual awakening – embracing a pragmatic approach to current challenges and standing boldly at the forefront of the times.
Independent Innovation: The Journey from Follower to Leader
“Daring to blaze new trails” is central to the Jinggangshan spirit. For Zeheng, this means independent innovation. Guided by the “industry + intelligence” philosophy, Zeheng is building its own coating product chain – offering a complete “three in one” system of smart equipment, smart production lines, and smart solutions.
Looking ahead, in the face of AI and intelligent transformation, we must embrace these trends with reverence, seize the initiative in smart and green manufacturing, and advance Zeheng‘s domestic substitution journey – just as the Red Army carved new paths in desperate times, we will continue to break through and innovate in powder coating.
The towering Jinggangshan spirit – a single spark can start a prairie fire. The Zeheng team will carry this spirit into every aspect of daily work, transforming the revolutionary determination into the action and resilience needed to break through challenges and drive forward against all odds.